Zine by MATRATYPE (Pooja Saxena)
This zine focused on mosaic signs is a provocation to appreciate and understand how vastly different letterforms from Devanagari and Latin scripts adapt when they are rendered in a limiting medium.
India Street Lettering zines celebrate the diversity of letterforms on signages in India’s streets. Like turns of a kaleidoscope, they illuminate patterns — established and unexpected — to expand our understanding of typographic forms and styles, and conventions for their use.
About the author:
An award-winning typeface designer, lettering artist and typographer, POOJA SAXENA divides her time between being a team member at TypeTogether, and her own independent practice, Matra Type.
At Matra Type, her work focuses on design in and for Indic scripts, notably Devanagari, and studying typographic visual languages that emerge in India. She is a devoted collector of ephemera and chronicler of street lettering, and writes a newsletter about type and design curiosities called I Spy with my Typographic Eye.